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In 2022, domestic robots will go to sea! Out!!!!!

Jul 05, 2022

Benefit from the research efforts of enterprises, domestic robot robot industry in China in recent years the rapid development of robot technology constantly breakthroughs, product quality has been recognized by the market gradually, in the high-end market can also be a place, so the localization rate continues to rise, in 2021, our country industrial robot localization rate is about 34%, year-on-year increase of 5.1%.


But it also means that domestic robots touch was dominated by foreign brands of the market, the start and the layout of the giant hand-to-hand combat for many years, while China's industrial robot market is huge, but still can't satisfy the two dragons huge appetite, a lot of competition is a zero-sum game, hard roll under development, so it is better to look to have a larger market overseas, Show off your skills there.


Since the epidemic, the global labor market has quietly changed, not only the frequent "labor shortage", but also more and more enterprises, in order to guard against uncertain risks, began to focus on automation technology and robots, giving birth to unlimited opportunities, and this is the best stage for many robot enterprises.


Demand for industrial robots is soaring overseas


In the first quarter of this year, companies from the United States, Canada and Mexico ordered 11,595 industrial robots, up 28 percent from a year earlier, while revenue rose 43 percent to $664 million, according to the International Federation of Robotics.


These increases are also in line with a positive global trend of machine replacement, with preliminary figures for 2021 showing 486,700 industrial robots installed globally, up 27 percent year-on-year.


Milton Guerry, president of the International Federation of Robotics (IFR), said: "The international robotics market is undergoing a strong recovery, with the global installation of industrial robots in 2021 surpassing the record set in 2018. In North America, first-quarter orders and revenues hit record highs, and across the industry, the post-pandemic boom created double-digit growth in the same quarter last year."


Alex Shikany, associate and vice president of business Intelligence at the American Association of Automation, said: as the pandemic continues to come back, more and more small and medium-sized companies are starting to deploy robotics and automation because it's more feasible than ever before.


Not only North America, Europe, Southeast Asia, Japan and South Korea and other countries and regions, the demand for industrial robots is also strong. Data show that the MANUFACTURING PMI of The UK, France and Germany in May all exceeded the critical point of 50, reaching 54.6, 54.5 and 54.7 respectively, which are in the stage of high expansion.


The manufacturing PMI of Southeast Asian countries in April was also above the critical point of 50, and most of them increased to varying degrees. The manufacturing PMI values of Vietnam, India, Indonesia, Thailand and the Philippines in April were 51.7, 54.7, 51.9, 51.9 and 54.3 respectively. Obviously, with the gradual lifting of epidemic control restrictions, new orders and manufacturers' output increased. Demand is starting to pick up.


In addition, there are Also Japan and South Korea. In April, the MANUFACTURING PMI value of South Korea was 52.1, and that of Japan was 53.5. The manufacturing economy is still in the stage of expansion.


Domestic robot enterprises accelerate overseas distribution


Recently, the industrial robot sales last year had more than ten thousand leading enterprises inovance technology, in an interview with research institutions, the company put 2022 defined as internationalization, starting from this year the company will vigorously develop international business, the staff and resources into the overseas market, from the aspects of income growth, is expected in the next few years overseas business growth is higher than that of domestic business growth.


From the perspective of regional sales, Huichuan Technology will focus on three markets: One is Southeast Asia, which is the future manufacturing base; South Asia, dominated by India, and the Middle East; Third, Europe. These three markets have different requirements for products and solutions, and Huichuan technology will make corresponding adjustments in product adaptability for different markets.


There is another sales of more than 10,000 units of the enterprise Eston, previously also announced that it will increase the promotion of the overseas market, in 2022, Eston is committed to export the proportion of overseas revenue to 20%-30%. It is reported that Eston products have passed CE certification, UL certification, products in Southeast Asia, Europe, America, Australia and other countries and regions have been widely used.


Meanwhile, Eston already has several wholly-owned or holding companies overseas, including a subsidiary in Malaysia set up last year, as well as Trio in the UK, Cloos in Germany and M.A.I. The company, the R&d center in Italy and the equity of American Barrett have laid a solid foundation for the company to fully implement the international development strategy.


Obviously, robot in recent years, domestic enterprises and foreign brand competition has already begun to change, from the previous there is almost no interference in a parallel state, entered the stage of close, in fact, enterprise development to the present domestic robot, want to continue to expand the market, as an international well-known enterprise robots, overseas is the inevitable choice.


And domestic robots will not necessarily lose when they go to sea. The most important thing for industrial robots in the production line today is to replace simple repetitive labor. Enterprises hope more to cut costs, so expensive robots will lose the significance of substitution.


In a word, while constantly improving the competitiveness of domestic robot enterprises in the domestic market, they should also actively go abroad and participate in international competition. Only by moving forward can they make progress continuously. Now, in the post-epidemic era, the global trend of machine replacement is becoming more and more significant, which is a good time for many enterprises to show their talents.


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